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Director of Sales

Company: Buffalo Lodging Associates - Corporate Office, Buf
Location: Buffalo
Posted on: June 24, 2022

Job Description:

Primary function is outside sales calls. Responsible for revenue production of the hotel, meeting or exceeding planned revenue objectives for RevPar, occupancy and average daily rate (ADR). Must utilize a hands on approach to be actively involved on a daily basis in securing qualifying and follow-up on leads to book clients.

-Actively sells room nights through public relations, advertising, sales blitzes, direct mail campaigns and other promotional programs.
-Effectively analyzes the strength and weaknesses of all hotels in the competitive set and develops marketing strategies to counteract their success.
-Develops and maintains sales and marketing plan and sales budget with the General Manager ensuring maximization of room revenue during forecasted low occupancy periods.
-Forecast occupancy fluctuations and direct selling activities to maximize revenues.

Keywords: Buffalo Lodging Associates - Corporate Office, Buf, Buffalo , Director of Sales, Sales , Buffalo, New York

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