CRM Administrator- Buffalo Bills
Company: Pegula Sports & Entertainment
Location: Buffalo
Posted on: January 24, 2023
Job Description:
Summary
The CRM Administrator will work with the Strategy & Analytics team
to support CRM initiatives across the ticketing and business
development departments of the Buffalo Bills. The Buffalo Bills
utilize Microsoft Dynamics CRM to manage customer/partner
touchpoints, sales leads, contract details, and reporting. The CRM
Administrator will support the Buffalo Bills business development
(partnerships) department with data integrity, contract management,
rate card management, inventory management, and activation
reporting. This role will support the Buffalo Bills ticketing
department with data integrity, campaign management, lead
generation, CRM process automation, and other CRM reporting as
necessary.
Duties & Responsibilities
- Serve as the subject matter expert for KORE and Microsoft
Dynamics
- Own all day-to-day CRM administrative activities, including
data integrity, field/object creation, and workflow/trigger
creation
- Implement and enforce standardized best practices for
organizational CRM users
- Develop CRM training materials and lead training sessions for
sales reps as necessary
- Develop methods for ingesting relevant data from our data
warehouse into CRM
- Work with partnerships sales team to validate contract details
in CRM
- Manage partnership inventory and rate card in CRM
- Build reports to track partnership asset fulfillment
- Automate web form processes for sales leads and campaign
generation within CRM
- Analyze ticket sales campaigns and sales rep activity to
optimize sales processes
- Serve as the point person for CRM account merging and
de-duplication
- Create segments and customer lists for member and prospect
email communication
- Create dashboards for reporting on relevant
ticketing/partnership CRM KPIs
- Perform additional ad-hoc tasks as necessary
Minimum Qualifications for the Position:
- Bachelor's Degree in a relevant field
- High proficiency with Microsoft Excel
- Experience with KORE and/or Microsoft Dynamics (or similar CRM)
preferred
- Experience with SQL preferred
- Experience with data visualization tools (Tableau, Power BI,
etc.) preferred
- Experience with marketing automation software (Eloqua) with
integration to CRM system is a plus
- Experience with Ticketmaster/Archtics is a plus
Critical Competencies
- Growth mindset, process driven leadership and ability to
articulate technical solutions to business executives
- Strong work ethic and high intellectual curiosity
- Team player who thrives in a collaborative environment
- Great communication skills and ability to manage multiple
projects at a given time
- Possesses knowledge of and passion for the National Football
League
Pegula Sports + Entertainment, LLC is an Equal Opportunity
Employer
Keywords: Pegula Sports & Entertainment, Buffalo , CRM Administrator- Buffalo Bills, Other , Buffalo, New York
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