PPC Manager
Company: Gelia
Location: Buffalo
Posted on: June 23, 2022
Job Description:
Gelia, a top 10 B2B marketing communications agency in the US
with offices in Buffalo, NY, Raleigh, NC, and Peoria IL, is seeking
qualified candidates for a PPC Account Manager position in our
Buffalo, NY office. -The PPC Account Manager is responsible for
designing, launching, and managing pay per click campaigns with the
goal of delivering positive outcomes for clients. An ideal PPC
Manager is a self-starting, numbers oriented, analytical thinker
who is able to drive results and achieve client goals and
objectives.Responsibilities will include:
- Create and execute integrated plans across self-serve
advertising platforms within search, social and display, including
keyword research, text ad copy creation, A/B testing and other
related tasks
- Closely monitor campaign pacing to ensure KPIs are being
achieved within budget allocated
- Provide detailed campaign analysis and data driven
recommendations to internal and client teams
- Collaborate with internal teams (e.g. creative, social,
interactive) to ensure seamless campaign launches, from planning to
execution
- Act as an ongoing educational resource by continually staying
informed of industry trends and best practicesQualified candidates
should have:
- A bachelor's degree in marketing or a related field
- A minimum 2 years related work experience
- Strong knowledge of Google Analytics, Google AdWords, Bing Ads
and Facebook Business Manager
- Experience with ecom accounts, including working Google
PLAs/Shopping ads
- The ability to assess data, draw conclusions, develop
actionable insights and present defined next steps
- Self motivated, flexible, and a quick learner; able to operate
independently in a fast paced, collaborative environment
- Exceptional written and verbal communication skills
- Expert understanding of Excel and PowerPointWe offer a
competitive compensation and benefits package. -For confidential
consideration, please forward your resume with -salary requirements
to Jay Irving, AVP of Human Resources at jirving@gelia.com. -Gelia
is an equal opportunity employer. All qualified candidates will
receive consideration for employment without regard to race, color,
religion, sex, gender identity or expression age, or national
origin. All employment is decided on the basis of qualifications,
merit and business need.
Keywords: Gelia, Buffalo , PPC Manager, Executive , Buffalo, New York
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