Assistant Manager, Product Marketing - Estee Lauder Skincare

Company: Est--e Lauder Companies
Location: Buffalo
Posted on: November 26, 2022

Job Description:

ABOUT US
The Est--e Lauder Companies are the global leader in prestige beauty - delighting consumers with transformative products and experiences, inspiring them to express their individual beauty.
Est--e Lauder is the flagship brand of The Est--e Lauder Companies Inc. Founded by Est--e Lauder, the world's first female entrepreneur, the brand today continues her legacy of creating the most innovative, sophisticated, high-performance skin care and makeup products and iconic fragrances - all infused with a deep understanding of women's needs and desires. Today Est--e Lauder engages with women in over 150 countries around the world and at a variety of touch points, in stores and online. And each of these relationships consistently reflects Est--e's powerful and authentic woman-to-woman point of view.
ABOUT THE JOB
The Assistant Manager of Skincare Product Marketing will report into the Product Marketing Director, helping to manage and develop all aspects of the marketing and business plans. The Assistant Manager will assist in all aspects of program development from concepting to new product development to support plan creation. - The role entails close partnership with cross-functional teams to drive programs to completion.
ABOUT YOUR RESPONSIBILITIES
Support in managing the product development and pipeline strategy for the skincare category.
Assist in development of 3-year innovation strategy and 18 month detailed calendar including new product launches and compelling storytelling campaigns
Responsible for all daily project management

Responsible for extensive quantitative and qualitative analysis

Support in the development of 360-degree launch support plans and storytelling campaigns
LEAD ALL DAILY PROJECT MANAGEMENT
Lead bi-weekly cross-functional team new product launch meetings to track and manage the development of programs
Manage the program timelines and ensure that all key deadlines are met

Responsible for managing programs within the Innovation Portal

Oversee the accuracy and timely issuance of all Forecast Offerings and Bulletins
Cultivate close collaborative relationships with the cross-functional development team - supply chain, procurement, design, packaging and product development to ensure successful completion of all key tasks
RESPONSIBLE FOR FINANCIAL, FORECASTING AND PRICING ANALYSIS
Work with Finance to accurately project and maintain cost of goods from target costs to final costs
Work with the Global Business Planning Group to compile sales forecasts

Work with the Global Pricing Group to conduct pricing analysis

DRIVE COMPETITIVE AND MARKET-LEVEL ANALYSIS
Collect and analyze sales trends, category shifts, COG changes, market intelligence and competition
Compile analysis and deliver quarterly reports to team and brand leadership
Make recommendations to increase market share based on analysis

Support in managing ad hoc business analysis requests as needed

Compile launch post-mortems
Create competitive launch recaps the key competitive serum and eye launches
SERVE AS LIAISON TO THE REGIONAL AND MARKET-LEVEL TEAMS
Cultivate close collaborative relationships with Regions to meet both regional and global brand needs

Responsible for providing all Regions with timely information on all calendarized programs

Liaise regularly with regional marketing teams to ensure programs meet regional and market needs
Manage daily requests from markets marketing teams
SUPPORT THE MARKETING DIRECTOR AND THE CONSUMER MARKETING AND CREATIVE TEAMS IN DEVELOPING 360-DEGREE SUPPORT PLANS
Support in developing the 360-degree launch support plans and storytelling campaigns focused on the consumer journey that is digital, mobile and social first
Assists in the development of creative briefs for all programs and launches

Assists in the development of the product and campaign copy

Remain relentlessly up-to-date on emerging and future trends across all relevant industries to identify analytical tools
ABOUT YOU
Curative lens on what is innovative

Capable of synthesizing data to drive business decisions

Forward-looking thinker
Trend-hunting mindset
EXPERIENCES YOU HAVE
Position requires 3+ years of related work experience
College degree required

Should be a self-starter with a keen ability to work on multiple projects

Must be highly detail oriented, proactive, strong follow through and ability to multi task
Demonstrates ownership of programs; embracing both big picture objectives
Must possess excellent communication, analytical, creative and computer skills
Must be flexible and determined; possessing the ability to handle a multitude of projects
Must be an excellent team player; possessing the ability to build, foster and nurture strong relationships and gain the respect of members of the cross-functional and affiliate teams
HOW YOU WILL BE SUCCESSFUL
Strategic agility
Financial fluency
Disruptive mindset
Insights driven

Consumer-first

Change champion
Detail Oriented
Team Player
Strong project management skills
We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.

Keywords: Est--e Lauder Companies, Buffalo , Assistant Manager, Product Marketing - Estee Lauder Skincare, Advertising , Buffalo, New York