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Marketing Manager

Company: 43North
Location: Buffalo
Posted on: September 12, 2020

Job Description:

43North Winner, Kickfurther, is hiring for a Direct Marketing Manager.Note: This person must be located in Buffalo, NY.Direct Marketing ManagerDo you want to join a Fin-tech startup at the ground level for an amazing growth opportunity? We've experienced unprecedented growth and are building out our growth team to maintain our momentum!About US: Founded in 2015 by college roommates Sean De Clercq and Erik Straub, Kickfurther is disrupting the world of retail/ecommerce business financing. This crowd-financed model breaks away from traditional Factoring and PO-financing in a way that enables growing small to medium size consumer goods businesses to raise capital so they can produce inventory. Kickfurther is a Boomtown 2015 and 43North 2018 Alumni and is backed by investors including Tim Draper and Bill Tai. We have funded over $50MM for our clients since launch in 2015 and over $15MM in the last 12 months!Ever wonder what happens when a company gets their largest order ever from someone like REI or their Amazon sales are through the roof? How do they pay for all the inventory to meet the demand of these sales channels? Sometimes they don't have the money and miss out on a game-changing opportunity. Other times, they resort to giving up significant equity or take on exorbitantly high debt just to produce their stuff. This is where we come in---Kickfurther created a model to help business owners affordably raise funds for inventory to grow their business with the added benefit of thousands of community members who are eager to back them and help them grow.About YOU: We are looking for someone who hustles HARD and is going to help us drive new business. This is a complex financial product that requires creative problem-solving and customization for each client. The Direct Marketing Manager will develop, implement, and maintain campaigns that are critical to reaching our growth targets.Here's what you'll do:Own the outbound email marketing programManage direct mail campaignsDevelop social media outreach channelsCollaborate with Sales team stakeholders to optimize lead to new client lifecycleWrite copy and develop contentProduce program results reporting and present to managementInterface directly with our QC, dev, legal, and leadership team members to be a cohesive and lean growth machineQualifications:Outbound Email Marketing EXPERT, 3+ years of experienceStrong understanding of direct mail, social media marketing, and digital advertisingDegree in marketing, finance, business operations, or supply chain. It can also be something completely unrelated, but we want to see that you work hard and learn fastVery strong written and oral skills with the ability to explain complex topics to people with varied backgrounds (our clients are all very good at doing what they do, but they are not always experts at inventory financing)Skillful with CRMs, lead tools, and other new tech/applicationsAbility to perform in a high pressure, startup environment.You'll report to our Director of Marketing and work closely with our Head of Growth. Competitive compensation with benefits included. Salary + Campaign success driven bonus. Full-time employee with start date ASAP. Kickfurther is an EEOC Employer.

Keywords: 43North, Buffalo , Marketing Manager, Advertising , Buffalo, New York

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